Quote:" Marketing Dragon goes behind the scenes at what may look like a serious contender for an EBAY competitor. I email interviewed Matt and Hannah of Poundseller this week and took a closer inspection of the new up and coming .com business of the year in my opinion."
I met Paul through, you guessed it, Twitter and after a couple of brief exchanges he posted an interim review a week ago with the promise of a more detailed version in due course.
Today, he posted the full version here http://www.paul-keating.com/experiment/sunday-review-special-poundseller-exclusive/ so please have a look and see a little bit of background from Matt and I as to how this all came to be.
As for the business in general, PoundSeller is picking up momentum, we are noticing more traffic coming to the site and people are spending longer browsing which is great news.
We are receiving feedback advising that items are selling so as well as the constant stream of new items being listed, people are buying, so this is excellent news.
We've been considering the best way to advertise the site going forward, forums seem to get a lot of hits but as we are a niche market, it's hard to find somewhere to place us so the best type of forum exposure for us appears to be from people that have used us, posting about their experience.
We will continue to post leaflets locally as we have been doing and are considering using a distribution company so we can reach a wider audience, saying that though, without any direct advertising, London continues to be our largest audience so we must be doing something right!
Our Twitter base continues to grow, last look was about 650 followers which is great, there are some really generous and supportive companies/ individuals out there who believe in supporting local business and helping the little guy to become, well, not so little.
Find me posting constant tweets about all manner of things here https://twitter.com/#!/poundseller
The site continues to be improved with the help of our ever fantastic website guy David Thurtell http://thurtelldesigns.co.uk/ who at whatever time of day or night (even when on holiday) does whatever he can to assist us with our continuous demands.
Improvements such as being able to see whether a reserve has been met or not (from a consumer point of view) means that people have better control of their bids and can avoid disappointment if an item ends without the reserve being met.
We've also added a new series of functions so that when you log in to your members screen, you have all of your recent activity displayed on the front screen which is a great visual aid and helps members to manage their account.
We always welcome feedback from customers through our feedback@poundseller.co.uk email address and will continue to make improvements based on our customers needs.
I will hopefully have more positive news next week for my 7th blog entry, you can also like us on Facebook here www.facebook.com/poundseller and see more pictures of the items currently listed on the site.
Have a great week
Hannah
PoundSeller Ltd
